The privacy policy of The Theory outlines how we, as a brand, respect and protect any individual’s / user’s / consumer’s privacy provided by them on the website. 

“The Theory” intends to ensure that your privacy is protected. Any private information requested is to identify you on your next visit, so you can be assured that it will be used only in conformity with the privacy statement.

This privacy policy is a legally binding document between you and The Theory. Our privacy policy is subject to change at any point in time, without notice. To ensure you are aware of any changes, please review this policy periodically.

Please read through the privacy policy carefully. By using this website, you indicate that you understand, agree, and consent to this policy. If you are not comfortable or disagree with any of the terms or policies mentioned, you may choose to discontinue the usage of this platform.

User Information

We only collect information that is necessary and relevant for providing our core services and products. We may collect the following information in regard to providing you with our services.

  • Name and job title
  • Age, gender, date of birth
  • Contact information including your email address
  • Demographic information like city, pincode, address
  • Debit/credit card details as per purchase

This information may be stored on our computer records system and/or in printed records. Such information will not be considered confidential or sensitive as it is publicly available in the public domain. Whenever practicable, we will collect this information from you personally, via phone, in writing or over the internet. We will notify or make you aware when the information is collected. We will also inform you of the purpose of collection and provide you with the access to our privacy policy that contains details about complaints and corrections.

The website is directed to be used by adults who are over 18 years of age. You may browse the site if you are below 18, but you must not register, make a purchase or provide us with your personal information. We do not knowingly collect information from minors. In any case of default made by the minor, the parent or the guardian will be liable to compensate for whatever damage arises.

Use & Disclosure

We use the information provided by you to improve our site and provide you a user-friendly experience. Apart from that, we use this information to market to you.

The primary motive of collecting the information is to provide you with better service and understanding your needs along with the following reasons.

  • Internal record keeping
  • To send you promotional emails/messages/notifications informing you about new products, upcoming offers, your tracking details, and so on.

The information you provide will be strictly private and will only be disclosed for purposes related to our core business or in ways that you would reasonably allow us to use in the course of the business. In case of third parties, only those authorized by us shall have access to your personal information. These third parties are trusted who assist us in operating the website, conducting business, and servicing you. However these third parties/ service providers will not be authorized to use or disclose any information except as necessary to perform services on our behalf or comply with legal requirements.

We otherwise do not sell, trade or transfer your personal information to outside parties. However non-personal identifiable information including statistical data may be provided to other parties for marketing, advertising, research or other purposes.


We are committed to protecting your personal information and take all the necessary and appropriate security measures to ensure the same. In order to prevent unauthorized access or disclosure, we have put in place all the suitable procedures that include appropriate encryption and physical security to safeguard your information.

However, we shall not be responsible to any individual/user/consumer for any loss or damage caused due to unauthorized access or misuse of any sensitive information by the third party. Furthermore, any extra information that you provide yourself in a posting to the discussion is available across the public domain.


Cookies are small files that ask permission to be placed on your computer’s hard drive, while using a web browser. Once you accept, these cookies keep a record of your activities on the platform making your subsequent visit on the site more efficient.

To improve the responsiveness of the website for the users, we use cookies that collect information and assign a unique, random number as a User Identification (User ID) to understand the user’s interests and preferences. Cookies can only collect the information that you, as a user provide. We use this information for strategic analysis and then the data is removed from the system.

Cookies only help to provide you with a better website experience, by enabling us to monitor the pages you visit and which you find more useful. It in no way gives access to any other sensitive information that you wouldn’t want to share.

You, as a user can choose to accept or decline cookies. Most web browsers are designed to automatically accept cookies, but you can easily modify it through your browser settings. This may intercept you from taking full advantage of the website.

Link to other sites

Our policy discloses the privacy policy of our website alone. Our website links to other sites may collect identifiable information from you. We are in no way responsible for the privacy practices of those linked websites.

Grievance Redressal

In case any of your personal information requires changes or you have concerns and/or queries regarding your personal information or our policy, the contact details of the Grievance Officer are mentioned below.

YouVital Innovations Pvt Ltd

208, Marathon Max, 

LBS Road, Mulund West, Mumbai 400080.

Email ID:

Phone: 1234567890

Time: 9 AM to 6 PM